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Category: Strategy perspective

Important issues about strategy and the changing business environment

The folly of digitalization strategy

A digitalization strategy is dangerous and mainly wrong approach.

Why?

Because it draws the attention to today’s models, structures and systems and how they can change and become digital.

And why is that wrong?

Just ask yourself these questions:

  • Would the bookstores have survived if they pursued a digitalization strategy?
  • Would the newspaper industry thrive if they succeeded with a digitalization strategy?
  • Would the film developing industry have boomed if they just pursued a digitalization strategy?
  • Would the video rental business kept up with a digitalization strategy?
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Is following BCG – Digital Imperative possible for anyone???

Skärmklipp 2015-10-08 10.47.30

I agree in principle with the analysis that BCG have done and which they conclude in what they call the Digital Imperative. They have also developed a nice animated presentation that explain it visually.

It is when I reach the end of their animation I suddenly see all five fundamental changes that a company needs to address I start to laugh and shake my head. I suddenly visualize something like a Larson cartoon where a bunch of dinosaurs are sitting in a conference listening to a presenter that shows PPT-slides which tells them to evolve into mammals.

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Digital transformation – Are some people starting to get it?

How does the digital transformation of your organization go? According to the global study DIGITAL TRANSFORMATION: A ROADMAP FOR BILLION-DOLLAR ORGANIZATIONS from CapGemini just 50 of 157 executives say that they have an effective approach. Not an easy task it seems… But why is this so hard? The report states…

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Scenario planning in fashion

Scenario planning is rapidly on the rise as one of the most important strategic tools. This awakening have slowly been going on for a while but the global uncertainties caused by the financial crisis and global economic recession have been speeding up the process. Since the 1960:s the value of…

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The future of newspapers

My home town Göteborg is currently host for the 61st World Newspaper Congress & 15th World Editors Forum with the main theme: Newspapers: A Multi-Media, Growth Business. To me, who is working with strategy, technology related forecasting and scenario planning, it feels really weird. When I look at how technology…

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Michael Raynor falls in the gap

Update: This post is adjusted since I attributed some of the answers to Guy Kawasaki and not Michel Raynor who actually answered the questions. Today Art Hutchinson pointed me to Guy Kawasakis blog and the post on Michael Raynor’s book The Strategy Paradox called How to Change the World: Ten…

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